The Best Key to Success in PPC (Pay Per Click)


PPC is an extension of Pay Per Click. An internet business program that pays for every click that occurs on an advertisement posted on its website or its registered member block. In this PPC online business program, one of which is very famous and many make its member successful earn money is Google AdSense. In addition to higher payouts and really - paying members Google AdSense is the field of the pebisinis on the internet to earn money.

 It is true that the bloggers said that Google Adsense is the best PPC for now. Many international coloring the Internet world today, but have not been able to surpass the existence of Google adsense.

Google Adsense is quite fair in the calculation of the number of clicks. The fair point here is that google calculates really per click, and does not lock ip that has ever clicked.

 Google AdSense is a pay per click program from google that pays its members to place ads on their websites or blocks. Every visitor / visitor who clicks on the ad, then the advertiser (owner of the block or website) will get a commission (money) from google, just simply clicked by visitors (visitors website / block) automatically you as a publisher (web / block) AdSense will get a number of commissions whose amount is calculated from the value determined by the advertisers (advertisers).

 Why Pay Per Click website program (Google Adsense) can pay you?

 If there are visitors who click on the ads posted on your block or website, then the PPC site will get paid from the sponsor (= that is from advertisers / adverisers), and that's the PPC website Google AdSense gets revenue to pay you.

 How does the Google AdSense PPC site pay you?

 Usually the Google AdSense PPC sites pay their members through Check Via checks to various countries. Checks will be sent if your balance in your Google Adsense Account is sufficient in accordance with the terms and conditions of Google AdSense is at least $ 100.

 How much will you be paid for by the Google AdSense PPC site?

 Each ad has a different rate in its commission payment. The number of commissions, until now Google AdSense has not provided an explanation about this, But certainly your commission amount will be proportional to the number of visitor clicks that occur on AdSense ads that you install, the more clicks that occur the greater the commission you will be able to.

 How do I succeed in following the Google AdSense PPC program?

 Keep so many visitors who come your site. The more visitors, the greater the chance the ads you post to clicked by visitors. in which case you have to understand how to make a website or block you have a lot of visitors.

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Make Money from the Internet

There are many ways to earn money from the internet. So many, not a few beginner bloggers are confused to choose which way is good for him. Thinking about this, I tried to describe how to make money through my blogs. This way I divide into two groups: the way I am / have done and how I will do it. Here is the full explanation.

1. Paid review


I make money from paid review (sometimes called pay per post or sponsored reviews) via broker or not. There are many broker programs like, but I only follow the following four brokers:

The advantages when using a broker is there are many advertisers and you do not need to look for it. However, the disadvantage is that your income will be deducted by the broker (30-50%).The amount of money per review varies every broker. SR implements a bid system so you can bid according to your blog rankings on the broker. The usual offer range is $ 5- $ 200. For information only. Meanwhile, three other brokers use a non-bidding system. Blogverstise and Review generally provide jobs for $ 5- $ 10, while LinkWorth provides jobs for $ 5- $ 50.Make money from paid review without broker. Usually an advertiser or an ad agency contacts me directly.

Short Tips: To make a lot of money from paid review programs, according to people's experiences, your blog should:

  1. Have a page rank of at least 2
  2. Alexa rank below 500 thousand
  3. Have content in English
  4. Topics are health, traveling, home, finance, and automotive
2. Pay per click (PPC)

PPC is a program that will pay you when there are ads that visitors clicked. Four PPC programs I think should be followed are:
3. Cost per mile (CPM)
The CPM program pays you based on a thousand impressions. For example, a blog that generates 100,000 page views per month displays ads with $ 1 CPM, then the blog will earn $ 100 per month (100,000 / 1,000 x $ 1).
However, if you have a UK blog with millions of page views per month, you can try:
4. Affiliates
Affiliate program payments based on commissions from promoted products or services of others. I just tried individual affiliates (eg affiliate hosting) and Amazon. Meanwhile, many affiliate programs are worth a try, among others:


For your information, affiliate is one of the promising money-making programs. Pat Flyn is one example of successful bloggers in this field (he earns more than $ 10,000 per month).

5. Text link ads
Text link ads are link ads that appear in the text or sidebar. The price of the advertisement varies, depending on the broker. Based on experience, the price ranges from $ 4-8 per month. Broker text link ads you should follow are:
6. Paid download
Paid downloads are programs that will pay you if the files you save on free storage sites are downloaded by others. This file can be pdf, images, software, and others. The money you will get varies, generally $ 0.001 per download. In other words, you will get $ 1 if your file is downloaded by a thousand people.

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Google's New Algorithm for search engine called "Content Farms"

SEO world is quite busy with the new update algorithms used the Google search engine. The new algorithm is focused on several issues related to the so-called content farms, and are closely related with spam, and sites with low quality content. What is a Content farm ?....A little quote from the official Google blog posted on February 24, 2010: "" Our goal is simple: to give people the most relevant answers to Their queries as Quickly as possible ... This update is designed to Reduced rankings for low-quality sites-sites the which are low-value add for users, copy content from other websites or sites That are just not very useful. At the same time, it Will Provide better rankings for high-quality sites-sites with original content Such as research and information, in- depth reports, thoughtful analysis and so on ... "

From the above quotation, we can conclude is simple: The main objective is to provide search results as relevant as possible with user searches, Google added: "This update is designed to reduce (remove) rankings for situs2 with low-quality content and useless at all to visitors. And so also with sites with high-quality content and useful, will be given a better ranking in search results, still according to Google about high-quality content, such as research, detailed reports, in-depth analysis and the like .. " Google also provides an example for the category of low-quality site contains a copy of such other websites or sites that are utterly useless.I see there are two points that should be underlined, among others,
  1. About quality content, and 
  2. Copy and paste the content of other websites

Quality content and Useful 


There are some who seem to be a category for this point, the First: the authenticity of the content and the second: Useful for visitors. Original content or original original alias, is content that does not exist or is not much to match. So Google cited as the results of research, in-depth analysis and the like. While useful content is content that benar2 provide benefits to the readers / visitors to the blog. Examples of useful content is simple: you type the keyword "download driver printer canon iP1880" for example, the correct content 2 is useful if the content contains a link download ip 1880 printer, rather than content that contains links that lead to other sites that have not necessarily contains the download link as it was intended readers. Examples of this practice is often closer we get to the website that often we are familiar with the term "aggregators" or even a copy of the search results on Google or other search engines.

Copy Paste from Ezine and such, how?
 

Currently, Conten of such sites and such Ezinearticle, no doubt is the result of copy and paste, because most pen-submit the article was first published the article, and the copa again to other websites that may be in large numbers and were recorded as ezinearticles-site " content farm ". About this update algoitma, Ezine including one that was affected significantly, according to Sistrix (), Ezine visitors from search engines (Google) decreases until it reaches 90%. Please check your own to learn. Chart and complete report at: Sistrix More exciting effect also occurs at Mahalo.com, which lost nearly 70% in addition to keywords, the keywords they who had been on the first page of search, now in page 9 and 10. More exciting again, Mahalo.com planning to lay off about 10% of employees, because corporate earnings declined sharply.

Meanwhile, other types of sites that contain lots of original content but it still tripped a new algorithm, due to the "most advertising" includes ads from Google Adsense. Too many ads are considered to be confusing visitors, especially because sometimes the ads are sharing SPAM. In addition, too many ads also can reduce the quality of content, because it clearly intended to look like a commercial advertisement and not for content written. Google itself does not/have not provided clear benchmark of the category "Most of the ads" is. Of course, many webmasters simply devastated, where on the other hand are required to generate as much money as possible from your website or blog with ads.


After the update algorithm, whether the site that you manage declining visitor? or keywords you are missing entirely from the Google Search?. Maybe you could start to perform detailed investigations into your website, lest your website including "farm content", and so glad to hear your opinion on the city's comments.

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Usability considerations

It’s not always possible to please both your site users and the crawlers that determine your page ranking. It is possible, however, to work around problems. Of course, the needs of users come first because once you get them to your site you want them to come back. On the Internet, it’s extremely easy for users to surf away from your site and never look back. And returning visits can make or break your site.

But the catch is that in order to build returning visitors, you have to build new visitors, which is the purpose of SEO. That means you need search engines to take notice of your site.

When it seems that users’ preferences are contrary to crawlers’ preferences, there is a solution. It’s a site map. And there are two types of which you should be aware. A basic site map is an overview of the navigational structure of your web site. It’s usually text-based, and it’s nothing more than an overview that includes links to all of the pages in your web site. Crawlers love site maps. You should, too.

A site map allows you to outline the navigational structure of your web site, down to the second or third level of depth, using text-based links that should include anchors and keywords. An example of a site map for the Work.com.

When a site map exists on your web page, a search engine crawler can locate the map and then crawl all of the pages that are linked from it. All of those pages are then included in the search engine index and will appear on search engine results pages. Where they appear on those SERPs is determined by how well the SEO is done for each individual page.

A second type of site map, the XML site map, is different from what you think of as a site map in both form and function. An XML site map is a file that lists all of the URLs for a web site. This file is usually not seen by site visitors, only by the crawlers that index your site. There are more specifics on XML.

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Creating great content

Web-site content is another element of an SEO-friendly site that you should spend plenty of time contemplating and completing. Fortunately, there are some ways to create web-site content that will make search crawlers love you.

Great content starts with the right keywords and phrases. Select no more than three keywords or phrases to include in the content on any one of your web pages. But why only three? Wouldn’t more keywords and phrases ensure that search engines take notice of your site?

When you use too many keywords in your content, you face two problems. The first is that the effectiveness of your keywords will be reduced by the number of different ones you’re using. Choose two or three for each page of your site and stick with those.

The other problem you face is being delisted or ignored because a search engine sees your SEO efforts as keyword stuffing. It’s a serious problem, and search engine crawlers will exclude your site or pages from indexes if there are too many keywords on those pages.

Once you have the two or three keywords or phrases that you plan to focus on, you need to actually use those keywords in the content of your page. Many people think the more frequently you use the words, the higher your search engine ranking will be. Again, that’s not necessarily true. Just as using too many different keywords can cause a crawler to exclude you from a search engine index, overusing the same word will also cause crawlers to consider your attempts as keyword stuffing. Again, you run the risk of having your site excluded from search indexes.

The term used to describe the number of times a keyword is used on a page is keyword density. For most search engines, the keyword density is relatively low. Google is very strict about ranking sites that have a keyword density of 5 to 7 percent; much lower or much higher and your ranking is seriously affected or completely lost.

Yahoo!, MSN, and other search engines allow keyword densities of about 5 percent. Going over that mark could cause your site to be excluded from search results.

Keyword density is an important factor in your web-site design, and is covered in more depth. But there are other content concerns, too. Did you know that the freshness and focus of your content is also important in how high your web site ranks? One reason many companies began using blogs on their web sites was that blogs are updated frequently and they’re highly focused on a specific topic. This gives search engines new, relevant content to crawl, and crawlers love that.

Consider implementing a content strategy that includes regularly adding more focused content or expanding your content offerings. It doesn’t have to be a blog, but news links on the front page of the site, regularly changing articles, or some other type of changing content will help gain the attention of a search engine crawler. Don’t just set these elements up and leave them, however. You also have to carry through with regular updates and keep the links included in the content active. Broken links are another crawler pet peeve. Unfortunately, with dynamic content links will occasionally break. Be sure you’re checking this element of your content on a regular basis and set up some kind of a userfeedback loop so broken links can be reported to your webmaster.

Finally, when you’re creating your web-site content, consider interactive forums. If you’re adding articles to your site, give users a forum in which they can respond to the article, or a comments section. This leads to more frequent updates of your content, which search crawlers love. The result? An interactive relationship with your web-site users will keep them coming back, and give an extra boost to your search engine ranking.

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Navigation knowledge

When you consider web-site navigation, there are two types: internal navigation and external navigation. Internal navigation involves the links that move users from one page to another on your site. External navigation refers to links that take users away from your page. For your navigation to be SEO-friendly, you have to use both types of navigation carefully.

Look at a number of different high-ranking web sites. How is the navigation of those sites designed? In most cases, you’ll find that the top sites have a left-hand navigation bar that’s often text-based, and some have a button-based navigation bar across the top of the page. Few have just buttons down the left side, and all of them have text links somewhere in the landing page.

The navigation for many sites looks the same, because this plan works. Having a text-based navigation bar on the left works for SEO because it allows you to use anchor tags with the keywords you’re using for the site. It also allows crawlers to move from one page to another with ease.

Buttons are harder for crawlers to navigate, and depending on the code in which those buttons are designed, they might be completely invisible to the crawler. That’s why many companies that put button-based links at the top of the page also usually include a text-based navigation bar on the left. The crawler can still move from page to page, but the user is happy with the design of the site.

The other element you see on nearly every page is text-based links within the content of the page. Again, those links are usually created with anchor tags that include the keywords the site is using to build site ranking. This is an effective way to gain site ranking. The crawler comes into the site, examines the linking system, examines the content of the page, compares these items, and finds that the links are relevant to the content, which is relevant to the keywords. That’s how your ranking is determined. Every element works together.

Take the time to design a navigational structure that’s not only comfortable for your users, but is also crawler-friendly. If it can’t always be perfect for the crawlers, make sure it’s perfect for users. Again, SEO is influenced by many different things, but return visits from users are the ultimate goal. This may mean that you have to test your site structure and navigation with a user group and change it a few times before you find a method that works both for returning users and for the crawlers that help to bring you new users. Do those tests. That’s the only way you’ll learn what works.

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The Importance of Keywords

Basically, keywords capture the essence of your web site. Keywords are what a potential visitor to your site puts into a search engine to find web sites related to a specific subject, and the keywords that you choose will be used throughout your optimization process. As a small-business owner, you will want your web site to be readily visible when those search engine results come back.

Using the correct keywords in your web-site content can mean the difference in whether you come back in search engine results as one of the first 20 web sites (which is optimum) or buried under other web sites several pages into the results (which means hundreds of results were returned before your site). Studies show that searchers rarely go past the second page of search results when looking for something online.

Take into consideration for a moment the telephone book Yellow Pages. Say you’re looking for a restaurant. The first thing you’re going to do is find the heading restaurant, which would be your keyword. Unfortunately, even in a smaller city, there might be a page or more of restaurants to look through. However, if you narrow your search to Chinese restaurants, that’s going to cut in half your time searching for just the right one. Basically, that’s how keywords work in search engines and search engine optimization. Choosing the appropriate keywords for your web site will improve your search engine rankings and lead more search engine users to your site.

How do you know which keywords to use? Where do you find them? How do you use them? The answer to these questions will save you a great deal of time when creating a web site. Where you rank in search engine results will be determined by what keywords are used and how they are positioned on your web site. It’s critical to choose appropriate keywords, include variations of those keywords, avoid common (or “stop”) words, and know where and how many times to place them throughout your web site.

Used correctly, keywords will allow you to be placed in the first page or two of the most popular search engines. This tremendously increases the traffic that visits your web site. Keep in mind, the majority of Internet users find new web sites through use of a search engine. High search engine rankings can be as effective, if not more effective, than paid ads for publicity of your business. The business you receive from search engine rankings will also be more targeted to your services than it would be with a blanket ad. By using the right keywords, your customer base will consist of people who set out to find exactly what your site has to offer, and those customers will be more likely to visit you repeatedly in the future.

To decide which keywords should be used on your web site, you can start by asking yourself the most simple, but relevant, question. Who needs the services that you offer? It’s an elementary question, but one that will be most important in searching for the correct keywords and having the best search engine optimization. If you’re marketing specialty soaps, you will want to use words such as soap (which really is too broad a term), specialty soap, bath products, luxury bath products, or other such words that come to mind when you think of your product. It’s also important to remember to use words that real people use when talking about your products. For example, using the term “cleaning supplies” as a keyword will probably not result in a good ranking because people thinking of personal cleanliness don’t search for “cleaning supplies.” They search for “soap” or something even more specific, like “chamomile soap.”

In addition to the terms that you think of, people also will look for web sites using variations of words and phrases — including misspellings. It might help to have friends and family members make suggestions of what wording they would use to find a similar product and include those words in your keyword research as well as misspellings of those words. An example might be “chamomile.” Some people may incorrectly spell it “chammomile,” so including that spelling in your keywords can increase your chance of reaching those searchers. Also remember to use capitalized and plural keywords. The more specific the words are, the better the chance will be that your web site is targeted. Just remember that words such as “a,” “an,” “the,” “and,” “or,” and “but” are called stop words. These words are so common they are of no use as keywords.

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